RIAA Gives Gold & Platinum Award For Ringtones

The Recording Industry Association of America (RIAA), along with Cellular Telecommunications & Internet Association (CTIA) and Billboard announced a new Gold and Platinum Award, recognizing sales of mobile ring tones. It has been honored 128 songs as the first gold and platinum ring tones. The Gold is awarded to the ringtones wirh 500,000 downloads, Platinum is reserved for 1 million downloads and Multi- platinum is starting at 2 million.
The ringtone which achieved multi-platinum status are T-Pain’s “I’m N Luv (Wit a Stripper),” D4L’s “Laffy Taffy,” Black Eyed Peas’ “My Humps,” and Chamillionaire’s “Ridin’”, while Sparxxx catch the ringtone phenomenon.
Among 84 Gold Master Ringtone Sales Awards were Mariah Carey’s “Always Be My Baby,” the Beastie Boys’ “Brass Monkey,” Cyndi Lauper’s “Girls Just Wanna Have Fun” and Britney Spears’ “Toxic,” while among the 40 Platinum honorees were Gwen Stefani’s “Hollaback Girl,” Snoop Dogg’s “Drop It Like It’s Hot,” Nelly’s “Grillz” and Mary J. Blige’s “Be Without You.”
Our Gold and Platinum Program is designed to honor artists who have achieved the highest success,” As our industry evolves and offers fans new ways to enjoy music from today’s best artists, so too should the G&P Program. The music community, along with its technology partners like the wireless communications companies, is offering fans the music they love, when they want it and how they want it.
- said in a press statment Mitch Bainwol, chairman and CEO of the RIAA -